How To Use A Tell A Friend Script To Drive Traffic Today

How To Use A Tell A Friend Script To Drive Traffic Today

More and more webmasters have the recurring dilemma on how to increase the flow of traffic in the websites. During the past few years many methods that been developed to solve this predicament. While most of them would work there are those that would not make even a small impact.

One of the methods that have spawned many success stories in driving traffic into websites is viral marketing. Viral marketing makes use of the tendency of a person to share something to find informative, entertaining or amazing.

Many companies bank on this behavior to spread their products and increase the popularity of their company or their website. Viral marketing makes use of many mediums in enticing this behavior. It might be in the form of an interesting story, an addicting flash game, an amusing video and many others that may catch a person’s fancy.

This ingenious form of marketing is typically low cost and is a wonderful tool for any company to utilize. The benefit greatly overshadows the cost or efforts to initialize this marketing scheme. Any website would greatly benefit that viral marketing.

Tell A Friend Script

One of the easiest methods in viral marketing is using a tell a friend script. This is a simple programming script that you can attach to the programming of your website. Generally, tell a friends script are installed in pages where a media is placed so that a person can easily send the media to any of his friends or his family members.

The basic concept of  a tell a friend script is a script wherein a person may input his name, e-mail address, the recipient’s e-mail address and send the media to the intended recipient much like an e-mail with an attachment. As the recipient receives the e-mail he wouldn’t think of the mail a spam mail because he would see the sender’s name as someone he or she knows and trust.

Tell a friend script eliminates greatly the chances of being blocked because they use the information inputted by the sender. This allows for wider spreading of this marketing method. It can be quite sneaky but it is very effective.

With the e-mail sent and opened the sent media will either be read, viewed or played. Also along with the mail would be a brief description of the company or site that sponsors the media sent. This allows for the introduction of either the site, company name or its products. The along with it is another tell a friend script.

Then the process begins again. As more people use the tell a friend script, more and more people will know of the existence of the sponsoring company or site. People who read the ads inside the mail who liked what they see would go and click on the link and visit the site. This drives traffic into the site resulting to great number of potential customers.

Tell A Friend Script Availability

A tell a friend script is very simple and does not require a complicated method of programming. In fact, you can copy paste a script and simply put it on an intended page. Finding one is even simpler. All you have to do is go to a search engine and type in the search box “tell a friend script” then press enter or click go.

In the search results page you will see many links that will direct you to a site where you can get a tell a friend script. It would just be a simple matter of looking and searching for the script and copying it to your intended web page.

With a tell a friend script viral marketing strategy you can drive traffic into your site which could potentially spell profits. This is a simple harmless script that offers great benefits for low cost paired with great creativity and foresight.

It is imperative that you have patience in using a tell a friend script. If your chosen media doesn’t get the mileage that is expected of it, it may take some time before it gets spread or shared. But surely many people will see your ads and there is great probability that they will visit your site increasing your traffic flow.

30 Simple Ways to Build Trust in Your Website Visitors

30 Simple Ways to Build Trust in Your Website Visitors

Let me start this article by asking a simple question to you. If you give contract to build your home, to whom you will give? Someone new or someone who is trusted by your close friend or relative? Of course the answer is – someone trustworthy person/company –by you directly or by someone in whom you trust (your friends/relatives). As you know that “Trust” is really important in life and that’s what exactly I want to mention here to bring success in your website.

It is absolutely necessary that your website must create the environment of trust otherwise, most of your efforts will be wasted. Have you ever thought – how to create the environment of trust for a website? Don’t be panic, its very easy to build trust for your online visitors.

If you want to know how your site ranks (in terms of building trust online), then visit: http://www.infotrex.com/siterank and know by yourself, where your site is ranking.

As you already know that – you don’t get a second chance to make a first impression. Building trust for your online visitors cannot be achieved by just a single action. Trust is achieved by many little actions you do throughout your website and when its taken together, give users a sense of stability, honesty and legitimacy for your business and services you provide.

If you want to know how your site ranks (in terms of building trust online), then visit: http://www.infotrex.com/siterank and know by yourself, where your site is ranking.

Another good or bad news is that only few website owners focus on building trust in the minds of their visitors. So, if you do it well, it can become a real and sustainable competitive advantage for your business and you can keep your competitors away.

Here are 40 simple actions you can take to get started.

1. Your website design is the first impression. Make sure it is professional and relevant to the subject matter.

2. Navigation must be intuitive. If visitors can’t find what they are looking for easily, they will question your competence in providing what they want.

3. Make the website personal by giving it its own tone and voice. People buy people.

4. Follow the HEART rule of creating online content. (Reminder: HEART stands for Honest, Exclusive, Accurate, Relevant and Timely.)

5. Use language that is appropriate to the audience. It will build empathy.

6. Regularly add new content to your site. It shows that the business is alive and kicking.

7. Review all links. Doubts will quickly form in your visitors’ minds if links don’t work or, worse still, take them to error pages.

8. Good grammar and spelling matter. Errors give the impression of sloppiness and carelessness.

9. Don’t make outrageous and unbelievable claims, like “Read this blog and you’ll be a millionaire by the end of the week.” People are used to scams, get-rich-quick schemes and rip-offs.

10. Publish REAL testimonials and third-party endorsements. Try to always use real names and link to websites where possible. Some sites show images of letters sent by happy customers.

If you want to know how your site ranks (in terms of building trust online), then visit: http://www.infotrex.com/siterank and know by yourself, where your site is ranking.

11. Publish case studies about customers you have helped, who use your product, etc.

12. Don’t put down, curse or insult competitors. It’s unprofessional. It is better to offer an objective comparison of competitive services or products.

13. Focus on building your long-term reputation, not on making quick sales.

14. Write articles for humans, not search engines.

15. Make your ‘About Us’ page personal and comprehensive. It plays an important part in making visitors feel comfortable that real people are behind the site.

16. Publish your photo or the photos of the key people involved with the site. Again, this reinforces the fact that there are real people behind the screenshots.

17. Clearly identify who is behind the site. Nothing creates more suspicion than a site that tries to hide the identity of its publishers.

18. On the ‘Contact Us’ page, provide an email form, telephone number, fax and address of the company. In Europe, it is a legal requirement for sites taking funds, but even sites driven by advertising will benefit from openness.

19. Provide a telephone number that people can call and talk to a person.

20. Provide Web addresses linked to the website domain, not addresses from free webmail services such as Hotmail and Gmail.

If you want to know how your site ranks (in terms of building trust online), then visit: http://www.infotrex.com/siterank and know by yourself, where your site is ranking.

21. Think carefully about reciprocal links. If your site is about organic food and you have links to Party Poker, people are going to question your integrity.

22. Think carefully about the adverts you display on your site. Ensure that they are relevant to your subject and audience.

23. Write and publish your privacy policy. Be clear about what you will and will not do with any personal data you collect. State that you adhere to all data protection laws. Make it easy to read and don’t use legal gobbledygook.

24. Write and publish a security policy. State what measures you take to ensure that all transactions are secure as well as how well you handle customers data.

25. Ensure that you have a security and privacy policy which is linked from the footer on every page. Make the link more prominent on all the order pages.

26. Clearly publish your guarantee. I would recommend making it a 100% money-back guarantee if possible.

27. Clearly state your refund and returns policy.

28. If you use PayPal, put the PayPal logo on your site. If you have a merchant services account with a major bank like Citibank or HSBC, put its logo on your site.

29. Use Google search on your site for two reasons. First, it is a great search solution which will help your visitors find what they are looking for. Second, having the Google name on your site instills trust.

30 If there are well-known industry associations for your subject, join up and put their logos on your site.

10 Ways To Make Sure Your Image’s Bright Red Is Bright And Red

10 Ways To Make Sure Your Image’s Bright Red Is Bright And Red

Graphic designers, photographers, publishers and computer users at large: they all rely on their digital equipment being capable of rendering colours right. But the sad truth is your colours will differ depending on the output device. A monitor’s red is not the same as an inkjet printer’s red. Besides, what is “red”?

Here are 10 things you can do to make sure red is red, no matter which device has to render it.

1. Buy a good monitor. OK, this is an open door, but by “go…

Graphic designers, photographers, publishers and computer users at large: they all rely on their digital equipment being capable of rendering colours right. But the sad truth is your colours will differ depending on the output device. A monitor’s red is not the same as an inkjet printer’s red. Besides, what is “red”?

Here are 10 things you can do to make sure red is red, no matter which device has to render it.

1. Buy a good monitor. OK, this is an open door, but by “good” i mean a monitor that you can calibrate. That rules out all the office monitors, the Apple Cinemas and leaves you with LaCie 300 range and Eizo ColorEdge products.

2. Buy a good calibration and profiling application. Even if you can’t afford an Eizo ColorEdge, buy Color Solutions’ basICColor Display. This software comes with a high-quality GretagMacbeth Display 2 colorimeter (called the “Squid 2″ by Color Solutions), and has a feature called “software calibration”. The latter calibrates any monitor by storing the calibration data (the Tone Response Curve) in the video card’s lookup tables. The only requirement: your video card should support it. ATI’s Radeon range supports this.

3. Calibrate and create a colour profile for your monitor once a month. Calibration is different from profiling. Calibration means the colour lookup tables in the monitor are put into a known state, while a profile merely describes the monitor’s perception of colours. With calibration you tell the monitor that it must render “pure red” by setting its colour channels in a certain manner. The profile you create will tell your image editing software, or graphic design application that pure red for this monitor means a specific mixture of its colour channels.

4. Buy an inkjet printer which has non-clogging printheads. Ideally, printheads should never clog. If they do, you can rest assured your colours will come out awful. If they don’t, you can still have bad colours, but now at least you can something about it. Good printers are a bit more expensive than the bottom-price inkjet printers you can buy these days. Think of paying something like 200 USD at a minimum. For top-notch printers like the HP Photosmart Pro B9180, expect to pay 700 USD.

5. Drive your inkjet through a Raster Image Processor. Many high-end printers support a RIP, but not all RIPs are created equal. EFI makes good RIPs, as do the vendors that develop more expensive RIPs for large format printers. EFI has a decent RIP, with support for ink limiting, black start setting, etc, for a very decent price. It’s the EFI Designer Edition.

6. Profile your printer and use that profile with your RIP to get accurate colours, and save money on ink consumption. Through the profile settings, you can actually determine how much ink gets sprayed onto the page. For some paper types, you can save a lot of money by setting ink limiting optimally for your printer.

7. Use established equipment such as X-Rite/GretagMacbeth or Barbieri to generate your CMYK printer profile. You should create a profile for every paper not supported by your printer manufacturer. If you must use your printer in RGB mode, you can do with less expensive profiling systems. The best way to ensure a good quality profile is made when you don’t have the budget to buy a system that costs a few thousand dollars, is to appeal to a remote service such as Thinck.com’s.

8. Use an image editing application such as Photoshop, which has a “softproof” feature. To softproof means that you’ll be able to visually determine an image’s colours on-screen with enough accuracy to be confident the colours will match the printed output. Softproofing is never one-on-one, but can come very close, and is another way of saving money by saving on both wasted paper and ink.

8. When editing your image, set the grey balance first. Select a neutral grey area in your image (if you took a photo, you’ll remember what was grey, and if you don’t, there are almost always objects that must be grey) and set this area as your neutral grey tone. In Photoshop or Photoshop Elements, you do this by selecting the Levels or Curves tool, selecting the grey eyedropper in the dialogue window, and clicking with this tool in the neutral area of your image.

9. If your image has a warm tone to it, e.g. because it was shot at dusk or with tungsten light and no flash, you can neutralize colour casts somewhat by choosing an area that is not exactly neutral but more towards the warm tone of the image. As long as the area is greyish by nature, the image will adjust accordingly.

10. Be careful with setting Saturation levels too high. If you boost saturation, you’re also bossting colour inaccuracies. You can boost the saturation of your image when you’re sure it is colour-accurate.

These and many more tips, tricks, and tutorials, but also product reviews and in-depth technology and methodology background information is available on IT-Enquirer.com. IT-Enquirer is an online magazine aimed at creative professionals. It contains articles for beginners all the way up to experts in the field.